Swipe our best in-app examples—and a year of Reforge!

Download our swipe file of 35+ real-world in-app messaging examples and come back to it whenever you need to engage users.

We'll pick one winner from the emails submitted below for a free one-year Reforge membership (worth $1,995).

We use your email to send you new blog posts and product updates.

For Lenny's community members + meet-up attendees
Winner will be selected and announced in April
Reforge membership includes unlimited live & on-demand courses
Swipe file of top tours, tooltips, surveys, and more

Tired of disruptive onboarding tools?

Chameleon lets you guide users with inline, non-intrusive messaging that feels like part of your product, not a band-aid for bad UX.

Deliver beautifully designed nudges tailored to each user's journey, enhancing adoption and engagement without interrupting their flow.

Leading SaaS companies use Chameleon to drive growth

Before
Before Chameleon
  • Old-school software that bombards your users with pop-ups
  • Investing $$$ and engineering resources in building your own
Product adoption 2.0 with Chameleon
Product adoption 2.0 with Chameleon Chameleon
  • Next-gen patterns with non-intrusive design that give you in-app personalization, without the pushiness.

Modern in-app experiences for modern companies

Product tours? Yeah, of course we’ve got them—along with less-intrusive patterns your users are going to love.

CMD+K search
CMD+K search

AI-powered universal search right inside your product.

Embedded banners and cards
Embedded banners and cards

Embed native-looking content blocks within your product (with no code!).

Interactive demos
Interactive demos

Create demos in seconds and track how users engage with them before signup. Then, use that data to customize the tours and guides they see after signup.

Automations
Automations

Get users from 0 to 1 by taking actions on their behalf. Perform clicks, input text, and more.

Checklists
Checklists

Launch from an in-app widget or embed them directly in your product.

Product tours, tooltips, surveys, and more
Product tours, tooltips, surveys, and more

You'll find all the usual suspects in Chameleon, including surveys with conditional logic for follow-up questions and in-app resource centers.

“We wanted our in-app experiences to look like they were part of our app. So Chameleon's CSS customizations design system import was really crucial.”
Elyssa Stewart, Director of Product Management
“It's nice to be able to embed things contextually in different parts of the product. We've been experimenting more with that and seeing a lot of good results and good feedback from that.”
Rachel Sheldon, Product Marketing Manager
“Chameleon is much more contextual and flexible, so we can be more experimental with onboarding. I’ve been recommending that PMs use Chameleon to test and validate assumptions before building any functionality.”
Lindsay White, Product Manager

FAQs

How does the giveaway work?
What's Reforge?
Is the swipe file free to download?
What happens after I download?
Who can benefit from the swipe file?

Engage users on their terms, not at their expense

Get started free or book a personalized demo