User Onboarding 9 SaaS Onboarding Examples (+ The Secrets to a Great Process) A good SaaS onboarding process is essential for user growth, retention, feature adoption, and churn prevention. These examples will help you get it right from day one. Monika Adarsh 19 min read
PLG How to Generate Killer Product Growth with Experimentation (5 Step Process) How to quantify your best users and cultivate product success with a product growth audit. Mike Fiorillo 19 min read
Continuous Feedback How to Reduce Customer Churn: SaaS Crisis Survival Guide Your survival guide for identifying and saving at-risk customers. 11 min read
Product Management Zoom Tips and Tricks for Virtual Meetings Is "unmuted mic" the new "reply all"? How product managers can use Zoom to drive productivity in their remote teams Adam Crookes 8 min read
Continuous Feedback How to Detect and Fix Bad UX Before it Kills Your Product Understand what frustrates your users - and fix the root of the problem. 7 min read
Product Marketing How to Build a Product Qualified Leads Engagement Strategy How to find the best fit PQL engagement strategy for your company culture. Derek Skaletsky 14 min read
Product Marketing COVID-19 Reveals How SaaS Products Respond in Crisis Mode ...But do we need that many product emails? 7 min read
Self-Serve Support Why Every SaaS Company Needs Self Service + Automated Support Combine self-service help and automated support to focus on the requests that matter most. Michael Dehoyos 6 min read
Product Marketing How to design in-app surveys: examples and best practice principles for product teams Need friction-free feedback from your users? Here's a guide complete with examples and best practices for designing high-response in-app surveys. Adam Crookes 17 min read
Self-Serve Support Self-Service Help for User Onboarding is Lower Risk & Higher Reward If you think user onboarding means giving new users a product walkthrough, then you’ve got it wrong. Instead, employ self-service product discovery to drive better user engagement and product success. Pulkit Agrawal 5 min read
Product Marketing How to collect useable customer feedback with product surveys Collecting user experience feedback is essential for product-led growth. Here's how to deliver insight-gaining product surveys in eight steps. Paula Becchetti 23 min read
Product Marketing How Engineering as Marketing Can Increase Your Website's Authority Engineering as marketing is the concept of bringing extra value to current and potential customers by giving them useful tools at little to no extra cost, while promoting your main product or service. Michael Dehoyos 6 min read
Feature Engagement Customer Journey Maps: The Path to User Delight A step-by-step guide to mapping your customer journey, complete with real-life example processes, and a user journey mapping template to build your own. Gen Furukawa 10 min read
Product Marketing Top 15 product analytics tools to track, visualize, and analyze user behavior How do you choose the best product analytics tools when there are so many options out there? This article provides a clear overview of the best options and various use cases available today. Adam Crookes 35 min read
PLG The 5 Languages of Customer Love: A SaaS Growth Framework ❤️ We're all familiar with the Five Languages of Love; but what can this framework tell us about building SaaS growth? Pulkit Agrawal 8 min read
Product Marketing How to Run User Surveys in the Age of Product-Led Growth Make user feedback and qualitative data useful by leveraging these modern user survey best practices Pulkit Agrawal 8 min read
PLG 12 SaaS Growth Marketing Strategies That Worked For Real Products Proven examples of growth-driven SaaS marketing which you can replicate 12 min read
Product Marketing How to Apply Google’s Latest Notification UX to Your Own Product What this important tweak to one of the world's biggest apps means for Product teams Pulkit Agrawal 6 min read
Product Management How to Create a Product Launch Roadmap: 10 Tactics & Examples Learn how to use a product launch plan to get your teams on the same page, communicate with users, and realize your product goals. 10 min read
user-experience What We Learned Analyzing 15 Million Product Tour Interactions This new report reveals the benchmarks and best practices behind Product Tours, with unique data 2 min read
Continuous Feedback NPS Survey Best Practices: The Ultimate In-Depth Guide NPS is one of the most important KPIs for Product and Customer Success. But how do you ensure high response rates and effective analysis? 18 min read
Product Marketing What is Product Marketing? A Data-Backed Definition We define the Product Marketing role, responsibilities, and KPIs after interviewing dozens of Product Marketing Managers. Pulkit Agrawal 10 min read
Continuous Feedback 3 Types of User Feedback You Need For Your Product How to go beyond NPS to obtain user input that creates a better product 8 min read
Self-Serve Support How Live Chat Enables SaaS User Onboarding A mix of product tours, live chat and documentation enable user onboarding. Here's how to set that up. 6 min read
Product Marketing 7 SaaS User Segments, and How to Market to Them In-App Get the right prompts to the right users to boost adoption, retention, and revenue 9 min read
Product Marketing Welcome Emails: How to Leverage Your Product's Most Opened Message Eight factors to consider for SaaS welcome emails - with examples 6 min read
Self-Serve Support Software Documentation: Why No One Reads The Manual And What To Do A history of self-serve support, and a look at the replacements for old school docs 3 min read
Product Marketing Rise of the Widgets: User Engagement Tools That Live In-Product An analysis and history of tools that empower product-led growth 7 min read
Self-Serve Support Build Checklists, Release Logs, and More with Launchers Launchers are flexible in-product menus which allow users to take tours at their own pace, enabling on-demand product discovery Pulkit Agrawal 3 min read
Product Marketing How Customer Data Powers Product-Led Growth David, VP Partnerships at Heap interviews Pulkit, Co-founder & CEO at Chameleon 6 min read
